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There’s a phrase that gets thrown around a lot in business: “You can’t manage what you can’t measure.” It’s a quote attributed to Peter Drucker, the famed management consultant.
If business leaders such as Peter Drucker are right, not being able to measure the effect of an action would make it impossible to know if we should be doing more or less of that action – or if we should be doing it at all.
But if the saying is true in management, it’s even more true in clinical medicine in most areas of healthcare. Despite this seeming to be self evident, you’ve got to measure it to manage it yet there are still swathes of care that are delivered by some version of trial and error.
Our guest this week is Bechara Saab, PhD, CEO, Chief Scientist & Co-founder of Mobio Interactive, a company that joined the StartUp Health community in 2022.
Dr. Saab started as an academic researcher. It’s safe to say he loves measuring, loves gathering hard data and proving that he has found causation not just correlation in his work. So when his research introduced him to the modern world of mental health diagnosis and mental healthcare, he was taken aback by what he saw as a lack of solid objective measurements.
How could you help someone with anxiety, for instance, if you couldn’t accurately measure their anxiety before and after a treatment?
That is the thorny challenge that Dr. Saab is tackling with Mobio Interactive.
As you’ll hear, he’ll explain just how his research led to a solution that provides those objective measurements. His company, based in Singapore, came up with an accessible tool that provides clinically-validated therapy within a platform that objectively quantifies how a patient’s mental health is affected by therapy in real time and without a wearable, thereby allowing personalization of mental health therapy at scale.
Enjoy!
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