#58: Building Brands by Promoting Wellness: JD Cassidy, Saatchi & Saatchi Wellness

JD Cassidy, Managing Director of Saatchi & Saatchi Wellness, discusses the company’s unique perspective to branding, with an emphasis on the role that emotion plays in wellness and decision making.
GUEST: JD Cassidy, Saatchi & Saatchi Wellness
HOST: Unity Stoakes
LOCATION: StartUp Health Village, New York, NY

The Mission of Saatchi & Saatchi Wellness
Companies Focusing on Wellness
Entrepreneurial Advice: Product Building & Brand Building Go Hand in Hand
The SSW Women, Wellness and Tech Study