Tag Archives: Storytelling

How to Leverage Storytelling

Unlocking the Power of Storytelling to Grow Your Company



Join host Logan Plaster as he sits down with Unity Stoakes, President & Co-founder of StartUp Health, to discuss the power of branding and storytelling.

In this insightful conversation, you’ll learn:

  • The importance of a strong brand identity for startups
  • Lessons learned from building StartUp Health’s brand that has become synonymous with health innovation
  • How to leverage media and storytelling to amplify your message
  • The benefits of StartUp Health’s new Health Moonshot Community PRO Membership program

This episode is a must-listen for any founder looking to build a successful and impactful healthcare company.

Tune in now and gain valuable insights from a seasoned entrepreneur and storyteller!


Are you ready to tell YOUR story? Members of our Health Moonshot Communities are leading startups with breakthrough technology-driven solutions for the world’s biggest health challenges. Exposure in StartUp Health Media to our global audience of investors and partners – including our podcast, newsletters, magazine, and YouTube channel – is a benefit of our Health Moonshot Community PRO Membership. To schedule a call and see if you qualify to join and increase brand awareness through our multi-media storytelling efforts, submit our three-minute application. If you’re mission-driven, collaborative, and ready to contribute as much as you gain, you might be the perfect fit. Learn more and apply today.

Want more content like this? Sign up for StartUp Health Insider™ to get funding insights, news, and special updates delivered to your inbox.


Chrissy Farr, Art of Storytelling

Master the Art of Storytelling: Chrissy Farr’s Guide for Health Tech Founders



Elevate your startup’s narrative with Chrissy Farr, a renowned health tech journalist and investor.

In this Masterclass, members of StartUp Health’s Health Moonshot Communities had a chance to interact directly with Farr, Managing Director at Manatt Health, and health tech investor, advisor, and author of Second Opinion. Farr has impressive communications savvy and a deep understanding of the health industry and emerging trends, with an emphasis on the intersection of health and venture capital. She provides a range of go-to-market, fundraising / investor relations, social media strategy, content development and communications counsel to both emerging and established companies as well as the investors behind them.

In this insightful episode, you’ll learn:

  • The power of storytelling in shaping your company’s future
  • How to craft compelling narratives that resonate with investors and the media
  • Leveraging AI tools like ChatGPT for effective communication
  • Balancing founder time between operations and communications
  • Quantifying the impact of your communications efforts
  • The role of social media in your strategy

This episode is a must-listen for any health tech founder looking to refine their messaging and build a stronger brand.

Tune in now to unlock the secrets of effective storytelling!


Do you want to attend Masterclasses live and ask your questions of experts? Members of our Health Moonshot Communities are leading startups with breakthrough technology-driven solutions for the world’s biggest health challenges. If you’re mission-driven, collaborative, and ready to contribute as much as you gain, you might be the perfect fit. Learn more and apply today.

Want more content like this? Sign up for StartUp Health Insider™ to get funding insights, news, and special updates delivered to your inbox.


From the Archives: Why Media Giant Jon Miller, Former CEO at AOL and IAC, Joined StartUp Health’s Board of Directors



As we gear up for the launch of the next season of this podcast, which will drop after Labor Day, we’re bringing you replays of favorite episodes from the past.

This week, we’re featuring a conversation with Jon Miller, a member of the StartUp Health Board of Directors. Miller is best known for being a former CEO of AOL, Head of Digital Media at News Corp, and Chief Executive of the media powerhouse IAC.

With all of that experience in media, Miller might seem like an interesting choice for a board focused on health innovation. After all, on the StartUp Health board he joins the likes of Toby Cosgrove, MD, whose pedigree as the former head of the Cleveland Clinic needs little explanation.

In our conversation, we talk about how Miller’s experience in business, finance, and media translates to health moonshots – these audacious goals that guide us at StartUp Health. Specifically, we wanted to know what media tools could be used to speed up health innovation and help startups bring their solutions to the market more successfully.

What we learned was that many of the advancements and opportunities Miller has seen in media over the last couple decades – advancements in consumerism and community – are absolutely core to improving health in scalable digital ways.

Listen in to hear Miller explain that vision and why he’s more excited than ever to support a global community of health tech entrepreneurs – this band of like-minded founders we call Health Transformers.

We will be back with fresh episodes after Labor Day!


FundersBecome a Health Moonshot Champion
Want more content like this? You can subscribe to the podcast as well as other health innovation updates at startuphealth.com/content.
Sign up for StartUp Health Insider™ to get funding insights, news, and special updates delivered to your inbox.

Looking to break down health barriers? If you’re an entrepreneur or investor, contact us to learn how you can join our Health Equity Moonshot.
Passionate about Type 1 diabetes? If you’re an entrepreneur or investor, contact us to learn how you can join our T1D Moonshot.


Why Jon Miller, Former CEO at AOL and IAC, Joined StartUp Health’s Board of Directors



Jon Miller is best known for being a former CEO of AOL, Head of Digital Media at News Corp, and Chief Executive of the media powerhouse IAC.

With all of that experience in media, Miller might seem like an interesting choice for the StartUp Health board of directors, which he joined recently. After all, on the board he joins the likes of Toby Cosgrove, MD, whose pedigree as the former head of the Cleveland Clinic needs little explanation.

Obviously, Miller’s experience in business, finance, and media has been vast, but how does that translate to health moonshots, these audacious goals that guide investments at StartUp Health? To find out, we called him up for a chat. Specifically, we wanted to know what tools of media could be used to speed up health innovation and help startups bring their solutions to market more successfully.

What we learned was that many of the advancements and opportunities Miller has seen in media over the last couple decades – advancements in consumerism and community – are absolutely core to improving health in scalable digital ways.

Listen in to hear Miller explain that vision and why he’s more excited than ever to support a global army of health tech entrepreneurs – this band of like-minded founders we call Health Transformers.


Entrepreneurs: How to get investment from StartUp Health startuphealth.com

Investors: How to invest in StartUp Health Moonshots healthmoonshots.com
Want more content like this? You can subscribe to the podcast as well as other health innovation updates at startuphealth.com/content.
Sign up for StartUp Health Insider™ to get funding insights, news, and special updates delivered to your inbox.

Passionate about Type 1 diabetes? If you’re an entrepreneur or investor, contact us to learn how you can join our T1D Moonshot.